TailChaser Photography Grows Through Online Community

Kelli Ruggere has been a professional commercial photographer since 1992. Kelli has a focus on interior design, jewelry, and apparel. With inevitable talent and hard work, Kelli has found her niche in the world of photography.

TailChaserPhotography.com

With a love for dogs and passion for photography, Kelli found herself working for the dog specialty catalog, In the Company of Dogs. For many years, she has devoted her time and talent to dog photography. Recently, and "just for fun" she started an independent business TailChaser Photography. Kelli has a website running and the talent to back it up. The only thing missing for her ultimate success is an online presence that would gladly welcome her profession.

The Plan

With Kelli's talent and my social-media luster, TailChaser Photography will grow faster than a puppy eating people food. With marketing tools such as Facebook, Twitter, and Blogger, mixed with old-fashion PR practices, we can hopefully achieve her professional goals!

Word of Mouth

Word of mouth is a powerful tool when it comes to start-up success.  People have to trust in your business before they jump on the fan wagon. When you ask a friend where they got their photos taken and they say "TailChaser Photography", you want a positive attitude to go along with! The spread of positive feedback can do a world of wonder in maintaining happy customers and growing a loyal fan base.

TailChaserPhotography.com

The Audience 

Kelli lives in Massachusetts and would like to keep her work inside the Boston area. Her target audience is any individual or family who has a dog! Many people share a passion for photography and a love for animals. Kelli's work can start a buzz and excitement using social-media to create a shared online community.

Ultimate Goal

Kelli's ultimate goal would be to share her passion with other dog lovers in Massachusetts! She has the talent and the drive to be successful. Her website TailChaserPhotography.com is up and running! A TailChaser Photography Page has been created on Facebook and you can follow TailChaser Photography on Twitter @TailChaserKR.

TailChaserPhotography.com

A blog is the next step and looking into other social-media sites where Kelli can engage with others who share her passion, learn tips, and trade secrets. I hope to see more progress in the near future as we continue to energize dog lovers everywhere and build relationships through an online community.

Check out Kelli's work at kelliphotography.com and tailchaserphotography.com today!